The old saying “content is king,” really is true. Having boring, inaccurate, or stilted content on a website with fantastic design is like taking a great flight in first-class to some exotic locale ... only to find out when you arrive they lost your luggage. (And you never learn... you didn't pack pajamas or a swimsuit in your carry-on, did you?)
Don't be naked in San Lucia... fill your site with high-quality content your visitors will actually want to read.
Great Content = Happy Visitors, High Rankings
A lot of people were freaked out when Google introduced Panda. Writers and SEO experts said search marketing had changed and there was no going back. But the websites with strong content prevailed, with little more than a blip in their search engine rankings.
It's always been true — and it remains so — that what website visitors like to read also ranks high in the search engines. Relevant content that naturally uses your most highly-searched keywords in prominent positions helps your search engine rankings, draws visitors to your website, and keeps them there. Consistently publishing high quality content is also the best way to attract quality linkbacks to your website as part of your link building strategy.
If we sound passionate about the SEO content writing aspects of search marketing... Well, who do you think wrote this site? (Hint: content writers!) And our staff of U.S.-based SEO experts and copywriters can create compelling, fun, informative content for your site, too, in a voice that reflects your corporate culture and really speaks to the market segment you want to reach.
Everybody Wants to Be a Writer...
If you own a website, whatever your primary business might be, you're in the publishing industry. But that doesn't mean you have someone on staff who has a way with words (or the time to maintain a corporate blog and put together the SEO content for your website, either.)
You might find you can save money with some in-house content writing. And that's fine. We'll support your efforts with our web design, keyword research, link building, and other SEO services. But if your staff finds it hard to maintain momentum, come up with ideas, or write naturally using the right keywords in the right places, SkySEO is here to help.
Whether you're talking blog posts, white papers, landing pages or even video content, we put as much care into the SEO content creation as in every other aspect of your SEO campaign, because it deserves that kind of attention. There's no limit to what we can accomplish when you let us set our creative team free with a few keywords and a tablet.